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We’ve Passed Google’s Mobile Sites Certification!

by | Jun 8, 2017 | Client Friendly, News | 0 comments

Well, this is a bit of great news for Contrado Digital. We’ve passed Google’s brand new Mobile Sites Certification and we believe we are the first in Lancashire to do so! This certification highlights that the mobile websites we develop are done to an extremely high standard to ensure your customers are happy customers when they visit your website. While what the non-technical users may just see as a “pretty website”, actually there is an awful lot going on behind the scenes, technologies, systems, processes, best practices and more that we know about so you don’t have to. We always say that any monkey can build a mobile website. Very few can build a mobile website that is designed to perform for your business. Whenever you are investing in a mobile website or a responsive website, make sure you are working with the right digital partner who knows what they are doing.

Want to chat about optimising your website for mobile devices? Then fill out your details on our contact form and let’s talk through the various options available to you within your budget.

The Mobile Sites Certification exam is designed to test your knowledge of advanced mobile website concepts, including the following:

  • Value proposition of mobile websites
  • How to improve mobile website speed
  • How to create an effective user experience for mobile websites
  • Advanced web technologies
  • Module 1: Mobile sites and why they matter
    • 1.1. Basics of mobile sites
    • 1.2.1 User expectations
    • 1.2.2 Impact on conversions and interaction
    • 1.2.3 Why UX matters
    • Discoverability
  • Module 2: Improving mobile site speed
    • 2.1.1 Tools to get started
    • 2.1.2 Understanding low bandwidth and high latency
    • 2.1.3 Targets to focus on
    • 2.2 Critical rendering path
    • 2.2.1 Constructing the document object model
    • 2.2.2 The render tree
    • 2.2.3 The layout
    • 2.2.4 Analysing the entire CRP in dev tools
    • 2.2.5 Optimising the critical rendering path
    • 2.3 Optimise content efficiency
    • 2.3.1 Eliminating unnecessary downloads
    • 2.3.2 Optimising encoding and transfer size
    • 2.3.3 Image optimisation
    • 2.3.4 Webfont optimisation
    • 2.3.5 HTTP Caching
  • Module 3: Creating an effective mobile UX
    • 3.1 UX principles
    • 3.1.1 Assess your mobile site
    • 3.1.2 Learn what makes a good mobile site
    • 3.2 Mobile site design best practices
    • 3.2.1 Homepage and site navigation
    • 3.2.2 Site search
    • 3.2.3 Commerce and conversions
    • 3.2.4 Form entry
    • 3.2.5 Usability and form factor
    • 3.3 Testing and measuring success
    • 3.3.1 A/B testing
    • 3.3.2 Measuring success with Google Analytics and metrics to focus on
  • Module 4: Advanced web technologies
    • 4.1 Introduction to Accelerated Mobile Pages
    • 4.1.1 What is AMP
    • 4.1.2 How AMP works
    • 4.2 Introduction to Progressive Web Apps
    • 4.2.1 Why build PWAs
    • 4.2.2 Introduction to the app shell architecture
    • 4.2.3 Introduction to service workers
    • 4.3 User engagement and APIs
    • 4.3.1 Intro to web push and notifications
    • 4.3.2 Payment integration
    • Take the Mobile Sites exam

Power of 'Better Together': Combine Facebook & TV

by | Jun 1, 2017 | Digital Pulse | 0 comments

Power of ‘Better Together’: Combine Facebook & TV

May 31st, 2017

Gone is the era when families gathered around the television set and watched soap operas and news with undivided attention. We are now in the era of multiple screens, where we are getting content rich but attention poor. Multiple screens as well as tailored content for every individual in the family compete for the consumer’s attention, and Mobile is emerging as the clear winner in this tussle.

In India, young adults spend 2.2 hours per day on mobile, time that is being stolen from traditional mediums like TV, Print etc. With over …Read More

Source:: Power of 'Better Together': Combine Facebook & TV

Android Pay says “Nǐ Hǎo” to Taiwan

by | Jun 1, 2017 | Digital Pulse | 0 comments

Whether you’re heading out for dinner or doing your  weekly shopping, your Android phone is all you need to bring with you when you walk out the door. Starting now, Android Pay is available in Taiwan.

Android Pay helps you pay for things quickly and securely with your Android phone, plus lets you earn all the same loyalty points you would with your card.   

You’ll be able to use Android Pay anywhere contactless payments are accepted, including your favorite shops like PX Mart, Carrefour, Watsons, and more. Simply unlock your phone and hold it to the …Read More

Source:: Android Pay says “Nǐ Hǎo” to Taiwan

KISS frontman Gene Simmons on new Live Case designs and why he loves his Pixel

by | May 31, 2017 | Digital Pulse | 0 comments

If you’re a KISS fan, you’ve probably spent some crazy, crazy nights rocking out in face paint. But what about when you want to bring a little KISS with you to work or Grandma’s house? You might want to leave the face paint at home, so we’ve got you (and your phone) covered. KISS joined forces with us to create 12 limited edition Live Case designs for Pixel and Nexus phones available on the Google Store. And we had the chance to ask Gene Simmons, the Demon himself, about the collaboration:

…Read More

Source:: KISS frontman Gene Simmons on new Live Case designs and why he loves his Pixel