Name: WhatNext Conference 2016
Start: 2016-02-27T00:00:00+00:00
End: 2016-02-27T23:59:59+00:00
Location: The Comedy Store

September 2015
Using Google Analytics to Track Your Digital Marketing Results Accurately

September 16, 2015 @ 8:00 pm - 9:00 pm

MadLab 36-40 Edge St, Manchester, Greater Manchester, United Kingdom

Michael Cropper is presenting a talk on Using Google Analytics to Track Your Digital Marketing Results Accurately at the Manchester WordPress User Group meetup in September. Looking at how to use Google Analytics effectively by integrating with WordPress and key website elements to understand how your website visitors are behaving on your website. Then reviewing how to deal with the growing referral spam problem within Google Analytics before finally covering how to use the data you are collecting to improve your digital marketing campaigns. The Manchester WordPress User Group is free to attend by anyone with an interest in WordPress. No need to book tickets, simply turn up on the evening and surround yourself with people interested in WordPress.
Securing Your Website to Prevent Hacking and DDoS Attacks

September 24, 2015 @ 11:00 am - 12:00 pm

Burnley Youth Theatre Queen's Park Road, Burnley, Lancashire, United Kingdom

Be aware of the latest threats to your website and how to protect against them. Looking at how your technology choices can impact how vulnerable your website is, how to prevent attacks with 3rd party software and reviewing your backup strategy for when things do go wrong. What would be the cost to your business if your website was offline for a day? A week? Several weeks or more? Do not make the mistake many businesses do and think that this will not happen to you, websites are attacked and hacked near automatically these days by sophisticated botnets designed to take advantage of your weakness. Whether you are running an ecommerce store or a basic websites, the costs involved from an attack are huge; How many lost enquiries per day would you lose if your website was offline? What would the value of those enquiries be over the lifetime of those new customers? What would the lost revenue look like if you are an ecommerce shop? What would be the cost for you to fix these problems in number of person-hours taken, and the lost revenue by not having these people work on revenue generating activities? What would be the […]
October 2015
Digital Marketing for Startups Business Enterprise Trust

October 7, 2015 @ 3:30 pm - 5:30 pm

Business Enterprise Trust The Globe Centre, St James Square, Accrington, Lancashire, United Kingdom

This free taster session is designed to shortcut your learning in the digital world to understand what foundations you really need in place to enable your business to grow. Most startups get their digital fundamentals wrong which costs their businesses precious time and money. The event is for businesses who have been involved with the Startup Loans scheme with Business Enterprise Trust. For ambitious companies looking to implement the right technologies from the outset to help their business grow, this taster workshop is designed to help you understand how your technology decisions can either help or hinder your business. “Smart people learn from their own mistakes, wise people learn from the mistakes of others.” – A Wise Person 5 Key Takeaways from the taster session will include; Website Technologies: Understanding the components of your website and how these technologies can mean the difference between growing your business online or chaining you to the ground. Looking at website language choices, content management system choices, web hosting choices and more. Generating Traffic: As a startup or new business, having a website is the equivalent of buying a phone… no-one is going to call you unless you start to promote your phone […]

Free
WordCamp Manchester 2015

October 10, 2015

Manchester Metropolitan University Business School All Saints Campus, Oxford Rd, Manchester, Greater Manchester, United Kingdom

We’ve been involved with organising this year’s WordCamp Manchester 2015 event along with a team of volunteers from various organisations which is hosted at Manchester Metropolitan University’s new Business School on the 10th October. The event has been designed to be accessible to businesses, WordPress users and digital marketers with two tracks running throughout the day. Content Track The content track has been designed for speakers to share their knowledge, experience and expertise about how you can use WordPress effectively for content marketing activities. WordPress is designed for users to easily add, edit and upload new content to your website with ease which is why there is a speaker track designed to look at key topics for this. Technical Track The technical track has been designed for speakers to share their knowledge, experience and expertise about how you can implement some really cool technical configurations on WordPress. Learn about the right way you should be developing your WordPress website and how to avoid some of the common mistakes people make. Confirmed Speakers Confirmed speakers to date include; Elliot Taylor - Building our Product - from a client agency to a product agency David Murphy - Managing WordPress […]
Digital Marketing for Startups New Enterprise Allowance

October 29, 2015 @ 10:00 am - 12:00 pm

East Lancs Chamber of Commerce Red Rose Court, Clayton Business Park, Accrington, Lancashire, United Kingdom

This free taster session is designed to shortcut your learning in the digital world to understand what foundations you really need in place to enable your business to grow. Most startups get their digital fundamentals wrong which costs their businesses precious time and money. The event is purely for businesses who have been involved with the Government’s New Enterprise Allowance (NEA) scheme with East Lancs Chamber of Commerce. For ambitious companies looking to implement the right technologies from the outset to help their business grow, this taster workshop is designed to help you understand how your technology decisions can either help or hinder your business. “Smart people learn from their own mistakes, wise people learn from the mistakes of others.” – A Wise Person 5 Key Takeaways from the taster session will include; Website Technologies: Understanding the components of your website and how these technologies can mean the difference between growing your business online or chaining you to the ground. Looking at website language choices, content management system choices, web hosting choices and more. Generating Traffic: As a startup or new business, having a website is the equivalent of buying a phone… no-one is going to call you unless […]

Free
November 2015
Building Your Personal Brand Online

November 25, 2015 @ 8:00 am - 5:00 pm

Salford University MediaCityUK, Manchester, Greater Manchester, United Kingdom

Michael Cropper is presenting an engaging session at Salford University's Creative Entrepreneur event on how you can connect with a global audience and create new opportunities. Creative Entrepreneur, the Next Generation event is on 25 Nov 2015 at MediaCityUK. The event will break new ground and celebrates the creative and digital economy. Attending the event you will see Masterclasses, panel sessions, performances, installations, networking sessions and more on the theme of the Creative Entrepreneur – you will be inspired and amazed. Salford University's MediaCityUK space features cutting edge technology, multi-touch tables, Christie Tile walls and a Digital Performance Lab. The technology in the space showcases some of our best creative and entrepreneurial projects and brilliant minds and talent coming together for an astonishing showcase of creative entrepreneurialism. High profile speakers are combined with local favorites and interactive sessions such as creative speed networking and installations. To book tickets to the event, please visit the Creative Entrepreneur website listed below.
February 2016
Manchester Digital Skills Festival 2016

February 9, 2016

Manchester Town Hall Albert Square, Manchester, Greater Manchester, United Kingdom

Day 1: Digital Skills Conference 9th Feb 2016, 10:00am-4:30pm The largest digital skills conference in the North and a must-attend for all those involved in educating and teaching young digital talent and for those involved in attracting and retaining digital talent in the North West. The conference looks at how industry engages with education; what businesses need to do to recruit and retain digital talent and how we are educating the next generation of digital talent. The conference is free to attend. Book with Manchester Digital. Will be a great event as always.
MancSAS February 2016

February 10, 2016 @ 6:30 pm - 9:00 pm

I-COM 131 Portland Street, Manchester, Greater Manchester, United Kingdom

The next ‪#‎MancSAS‬, happening on 10th February at I-COM with the following speakers: Dawn Anderson, Move-It Marketing - Whistlestop Tool Tour For Whole Brain Marketing Rhys Wynne, Firecask - 5 Top tools for WordPress SEO (To Use As Well as Yoast's Stuff) Daniel Morehead, CTI Digital - Making short work of longtail Michael Cropper, Contrado Digital - Justifying your Digital Expertise We're also pleased to announce Ben Benjamin James Barker from Firecask speaking about Google search operators and Jamal Atcha from I-COM talking about user engagement. These are 5-minute lightning talks, after which we'll decamp to somewhere with a bar. Please do sign up athttps://www.facebook.com/events/824518944361559/?action_history=nullso we can get an idea of how many chairs to put out! Oh, and share this with all your friends, here and on Twitter.
What you Need to Know about Website Development for your Business

February 26, 2016

North & West Lancs Chamber of Commerce 1-2 Lockheed Court, Amy Johnson Way, Blackpool, Lancashire, United Kingdom

This one-day course is designed for business owners, directors and marketing managers who need to understand how website technologies impact business growth. Avoid making the same mistakes so many businesses make by understanding website technologies without the jargon and without needing to become a website developer yourself. Your website is the focal point of your business with new customers, current customers, staff, investors, competitors, journalists and marketers all looking at how you are performing. Your website is the center of your marketing activities yet when implementing poor website technologies, this can significantly impact your options to showcase your business in the best way possible. The workshop will cover: Website Technologies: What you need to know and how this impacts your business. Covering a range of technologies in the traditional, and not so traditional approaches to website development. Jargon Buster: The digital world is full of jargon, so let’s clear some of this up and see how this translates for your business. Website Backups: What happens when things go wrong? Be prepared for the worst case scenario and avoid the common pitfalls many businesses make, i.e. not automating backups. Website Security: Barely a day goes by without news of a data […]
WhatNext Conference 2016

February 27, 2016

The Comedy Store Deansgate Locks, Manchester, Greater Manchester, United Kingdom

We want to awaken your entrepreneurial potential and welcome you to our annual What Next? Conference. This jam-packed day will allow you to hear from a range of leading entrepreneurs and visionaries and participate in workshops designed specifically for you. Book directly at: http://www.whatnextconference.co.uk/

September 2015

October 2015

November 2015

February 2016