Michael Cropper is presenting a talk on Using Google Analytics to Track Your Digital Marketing Results Accurately at the Manchester WordPress User Group meetup in September. Looking at how to use Google Analytics effectively by integrating with WordPress and key website elements to understand how your website visitors are behaving on your website. Then reviewing how to deal with the growing referral spam problem within Google Analytics before finally covering how to use the data you are collecting to improve your digital marketing campaigns.
The Manchester WordPress User Group is free to attend by anyone with an interest in WordPress. No need to book tickets, simply turn up on the evening and surround yourself with people interested in WordPress.
