Events
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Digital Marketing for Startups New Enterprise Allowance March 2016
East Lancs Chamber of Commerce Red Rose Court, Clayton Business Park, Accrington, Lancashire, United KingdomThis free taster session is designed to shortcut your learning in the digital world to understand what foundations you really need in place to enable your business to grow. Most startups get their digital fundamentals wrong which costs their businesses precious time and money. The event is purely for businesses who have been involved with the Government’s New Enterprise Allowance (NEA) scheme with East Lancs Chamber of Commerce. For ambitious companies looking to implement the right technologies from the outset to help their business grow, this taster workshop is designed to help you understand how your technology decisions can either help or hinder your business. “Smart people learn from their own mistakes, wise people learn from the mistakes of others.” – A Wise Person 5 Key Takeaways from the taster session will include; Website Technologies: Understanding the components of your website and how these technologies can mean the difference between growing your business online or chaining you to the ground. Looking at website language choices, content management system choices, web hosting choices and more. Generating Traffic: As a startup or new business, having a website is the equivalent of buying a phone… no-one is going to call you unless […]
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WordPress for Beginners Training Workshop – 23rd March 2016
Contrado Digital Contrado Digital, The Innovation Centre, 1 Evolution Park, Haslingden Road, Blackburn, Lancashire, United KingdomThe half day workshop will give you an overview of WordPress and the awesome power that it is capable of. For 99% of business websites, WordPress is the only logical choice. The open source platform powers over 22% of websites on the entire internet, globally. There are over 30,000 plugins available, mostly for free, that allow you to extend the functionality of your website with a few clicks. WordPress gives you as a user or business to power to control your destiny. Easily update your own website without having to continually pay website developers for basic changes like adding images, changing text or tweaking a page. Learn how to navigate your way around WordPress and understand about the key things you need to know. This session is designed for people who want to learn how to use WordPress effectively within their own business. We won’t be going into the finer technical details or coding, we’ll leave that for a more advanced session if you would like to learn more about that. What You’ll Learn After attending the introduction to WordPress workshop you will go away with a good understanding of how to use WordPress effectively for managing your business […]
£150.00 -
Introduction to Search Engine Optimisation Training Workshop – 31st March 2016
Contrado Digital Contrado Digital, The Innovation Centre, 1 Evolution Park, Haslingden Road, Blackburn, Lancashire, United KingdomThis half day training session will give you an Introduction to Search Engine Optimisation to give you the knowledge to drive targeted traffic to your website from search engines and generate sales from this work. The Search Engine Optimisation training session will help you understand what you need to know in this fast pacing world. Tactics you may have been using last year could be causing harm to your business. Learn all about Search Engine Optimisation from the experts and get your questions answered. This is an intense training session which will be tailored towards your individual business. As such, places are strictly limited so book early to avoid disapointment. Who should attend? The Introduction to Search Engine Optimisation training session is designed for people who are starting to look at marketing their business online and are finding it a bit confusing. Throughout the session we will talk through how Search Engine Optimisation can be used to drive targeted traffic to your website and increase sales. If you are unsure if this training session will be beneficial to attend, ask yourself some of the following questions; Do you know what Search Engine Optimisation is? Do you know what key […]
£150.00 -
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Introduction to Pay Per Click Advertising Training Workshop – 11th April 2016
Contrado Digital Contrado Digital, The Innovation Centre, 1 Evolution Park, Haslingden Road, Blackburn, Lancashire, United KingdomThis training session will give you an Introduction to Pay per Click Advertising to allow you to understand the options available, what to focus on and how to generate a return on your advertising investment. This is an intense training session which will be tailored towards your individual business. As such, places are strictly limited so book now to avoid disappointment. Summary Agenda 9:30: Arrivals 9:45: Covering all about Google AdWords for your business. What you need to know to run a successful Google AdWords campaign 11:00: Bring your laptops, work through your Google AdWords account and set up your first campaign with a £150 voucher to get you started 12:30: Close Detailed Agenda Introduction to Google AdWords Account management Campaign and ad group management Keyword targeting Language & location targeting Ad formats Budgets and bidding Measurement and optimisation Performance, profitability and growth Managing multiple accounts Bring your laptops, it’s time to put everything you have learnt in the morning session into action and start your AdWords campaign running. Hands on second half to set up your campaign with qualified Google AdWords professionals on hand to help you along the way Pre-Event To-Do Bring your laptop Set up a Google AdWords account […]
£150.00 -
Introduction to Google Analytics Training Workshop – 21st April 2016
Contrado Digital Contrado Digital, The Innovation Centre, 1 Evolution Park, Haslingden Road, Blackburn, Lancashire, United KingdomThis half day training session will give you an Introduction to Google Analytics and how you can use this powerful tool to learn more about your business and your customers. The Google Analytics training session will help you understand the awesome data that is available using this free tool and help your business make more informed decisions based on the data. Who should attend? The Introduction to Google Analytics training session is designed for people who are just getting to grips with Google Analytics and finding it a bit confusing. Throughout the session we will help show you how this powerful tool can be used to help your business make better decisions. If you are unsure if this training session will be beneficial to attend, ask yourself some of the following questions; Do you know the difference between visits, visitors and page views? Do you know which pages or products on your website drive the most revenue? Do you know how many times people come back to your website before purchasing a product? Do you know the average order value for your products? Do you know which traffic source converts best for your business and which drives the highest […]
£150.00 -
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Digital Forum
The Globe Centre St James Square, Accrington, Lancashire, United KingdomMonthly free event for business owners, marketing managers and those responsible for improving the efficiencies of the businesses they work in. Focusing on core digital technologies and key changes within the digital space that impact your business now and in the foreseeable future. Come along to discuss with your peers and learn from those working in the digital world on a day to day basis helping businesses like yourself. This event is only open to those currently working as in-house marketers and business owners. Event format; 10:00 – 10:30: Arrivals & Networking 10:30 – 11:15: Digital Update, What you Need to Know covered by Contrado Digital 11:15 – 11:45: Guest speaker / or / Q&A / or / Digital Topic: This month's topic, Web Server Security & Protecting your Digital Assets 11:45 – 12:00: Closing Remarks
Free – £15.00 -
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Digital Forum 3rd August 2016
The Globe Centre St James Square, Accrington, Lancashire, United KingdomMonthly free event for business owners, marketing managers and those responsible for improving the efficiencies of the businesses they work in. Focusing on core digital technologies and key changes within the digital space that impact your business now and in the foreseeable future. Come along to discuss with your peers and learn from those working in the digital world on a day to day basis helping businesses like yourself. This event is only open to those currently working as in-house marketers and business owners. Event format; 10:00 – 10:30: Arrivals & Networking 10:30 – 11:15: Digital Update, What you Need to Know covered by Contrado Digital 11:15 – 11:45: Guest speaker / or / Q&A / or / Digital Topic: This month's topic, TBC 11:45 – 12:00: Closing Remarks
Free – £15.00 -
Improving UX with Customer Engagement
SpaceportX 24/26 Lever Street, Manchester, Greater Manchester, United KingdomThis talk will explain the evolutionary UX process behind TendoJobs.com, a website that links employers directly with job hunters making the entire recruitment process seamless and transparent. The design and building of TendoJobs.com has been driven by continual user feedback which has improved both the onboarding process and the engagement levels on the website. This talk will also cover some of the challenges faced and the lessons learnt while diversifying the business model from agency into a scalable technology product. Michael Cropper is the founder of tech startup TendoJobs.com and owner of digital agency ContradoDigital.com. He can be found on Twitter @TendoJobs / @Contrado Digital /@MickCropper, LinkedIn at /MichaelCropper86 and regularly publishes useful resources on digital topics over the company’s developer blog. Please invite your friends and colleagues and use #UXManchester Schedule: 5:45 Free refreshments 6:30 Michael’s talk & discussion 7:45 Lightning talks 8:30 Drinks & chat at PLY (next door) Lightning talks & Sketchnotes: Please feel free to prepare a Lightning Talk (max 3 min) or bring/create your Sketchnotes about any UX related or topic related idea, project, vacancy, event etc. Live streaming: This talk will be broadcasted live as well as archived on Periscope@UXManchester Book here: https://www.meetup.com/Manchester-UX-UI-Networking/events/232914157/
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Digital Forum 7th September 2016
The Globe Centre St James Square, Accrington, Lancashire, United KingdomMonthly free event for business owners, marketing managers and those responsible for improving the efficiencies of the businesses they work in. Focusing on core digital technologies and key changes within the digital space that impact your business now and in the foreseeable future. Come along to discuss with your peers and learn from those working in the digital world on a day to day basis helping businesses like yourself. This event is only open to those currently working as in-house marketers and business owners. Event format; 10:00 – 10:30: Arrivals & Networking 10:30 – 11:15: Digital Update, What you Need to Know covered by Contrado Digital 11:15 – 11:45: Guest speaker / or / Q&A / or / Digital Topic: This month's topic, TBC 11:45 – 12:00: Closing Remarks
Free – £15