Scams on social media skyrocketed by 150 percent across Facebook, Twitter, Instagram, and LinkedIn in 2016. And the number is likely to continue climbing as more cyber crooks see social as a fruitful target.
So, what are businesses to do? Pull away from social altogether? Well, no.
For most brands today, social media is critical to their marketing and customer service success. To pull away would mean risking important stakeholder engagement and market opportunity.
Instead, brands must ensure they’re educated about the risks and take steps to protect themselves.
In this post we’ll look at five of the most common social media …Read More
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