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With more than 500 million tweets sent each and every day—and up to a record of 143,199 tweets in a single second—it’s easy to see how some important updates could get lost in the shuffle.

Enter the Twitter algorithm, a mathematical formula that works in the background to help ensure that the most important tweets appear at the top of your timeline each time you log in.

What is the Twitter algorithm?

According to Twitter, “Tweets you are likely to care about most will show up first in your timeline.”

In simple terms, the Twitter algorithm is the …Read More

Source:: The Twitter Algorithm: What You Need to Know to Boost Organic Reach

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Michael Cropper

Founder & Managing Director at Contrado Digital Ltd
Michael founded Contrado Digital in 2013. He has experience working with national and multi-national brands in a wide range of industries, helping them achieve awesome results. Michael regularly speaks at local universities and industry events while keeping up with the latest trends in the digital industry.