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The Things Brands Do on Social Media That People Hate

by | May 30, 2017 | Digital Pulse | 0 comments

Having your brand on social media is a no-brainer. With enough how-to and best practice documentation out there to exceed Gmail’s current inbox capacity, the vast majority of organizations know what they need to do to build an active and healthy social media presence.

What isn’t so obvious, however, is what not to do.

We asked our Twitter followers what they felt are the biggest social media no-nos that brands commit. This is what they told us.

Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence with Hootsuite.

Too much focus …Read More

Source:: The Things Brands Do on Social Media That People Hate

Maximize conversions with Smart Bidding

by | May 30, 2017 | Digital Pulse | 0 comments

When your goal is to get the most conversions from your marketing budget, it can be challenging to set the right bid and bid adjustments. Where do you spend your next dollar to get your next customer? To help you make the most out of your budget, we’re introducing Maximize Conversions: a new

“We wanted to increase the conversion volume of our high-priority campaigns without raising budgets. In our first test campaign, we saw a 73% increase in conversion volume, 59% increase in CVR , and 42% decrease in CPA, with no change in our spending.” – Chris LaRoche, PPC …Read More

Source:: Maximize conversions with Smart Bidding

Cheers to Street View’s 10th birthday!

by | May 30, 2017 | Digital Pulse | 0 comments

Street View started out as Larry Page’s far-fetched idea to create a 360-degree map of the world. Today, 10 years after the first imagery was published in Street View, people can scale mountains, dive into the depths of the ocean, scout out ramen spots, and walk through museums in far corners of the world. Over the last decade, a lot has changed—the technology we use, the appearance of the planet—but the goal of Google Maps has remained the same: to help you navigate and discover new corners of the world. Now raise your …Read More

Source:: Cheers to Street View’s 10th birthday!

Cheers to Street View’s 10th birthday!

by | May 30, 2017 | Digital Pulse | 0 comments

Street View started out as Larry Page’s far-fetched idea to create a 360-degree map of the world. Today, 10 years after the first imagery was published in Street View, people can scale mountains, dive into the depths of the ocean, scout out ramen spots, and walk through museums in far corners of the world. Over the last decade, a lot has changed—the technology we use, the appearance of the planet—but the goal of Google Maps has remained the same: to help you navigate and discover new corners of the world. Now raise your …Read More

Source:: Cheers to Street View’s 10th birthday!

Cheers to Street View’s 10th birthday!

by | May 30, 2017 | Digital Pulse | 0 comments

Street View started out as Larry Page’s far-fetched idea to create a 360-degree map of the world. Today, 10 years after the first imagery was published in Street View, people can scale mountains, dive into the depths of the ocean, scout out ramen spots, and walk through museums in far corners of the world. Over the last decade, a lot has changed—the technology we use, the appearance of the planet—but the goal of Google Maps has remained the same: to help you navigate and discover new corners of the world. Now raise your …Read More

Source:: Cheers to Street View’s 10th birthday!