Today in San Francisco, we’re bringing together a thousand marketers from around the world to Google Marketing Next, our annual event to discuss what’s coming next for ads, what’s needed now to grow your business and what we can achieve together.
The ubiquity of mobile has dramatically changed the game in the ads world over the past few years. People expect to be able to immediately turn to their device to know, go, do, and buy—and marketers need to be able to meet those consumers in the moment. But that’s not enough. As people continue to embrace new, natural …Read More
Source:: Powering ads and analytics with machine learning
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Michael Cropper
Founder & Managing Director at Contrado Digital Ltd
Michael has been running Contrado Digital for over 10 years and has over 15 years experience working across the full range of disciplines including IT, Tech, Software Development, Digital Marketing, Analytics, SaaS, Startups, Organisational and Systems Thinking, DevOps, Project Management, Multi-Cloud, Digital and Technology Innovation and always with a business and commercial focus.
He has a wealth of experience working with national and multi-national brands in a wide range of industries, across a wide range of specialisms, helping them achieve awesome results. Digital transformation, performance and collaboration are at the heart of everything Michael does.