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Google Tag Manager and Tag Manager 360 make it easier than ever to deploy and manage tags for all of your various marketing and measurement tools at scale. Whether you’re doing a basic tag implementation across a single website or a more extensive implementation across a network of sites and apps, Google Tag Manager has your back.

A Better Way to Manage Google Analytics Tags

Measuring websites and apps effectively often requires multiple Google Analytics tags. You may have a basic Universal Analytics pageview tag to measure views of all your content, as well …Read More

Source:: Google Tag Manager: Announcing Centralized Google Analytics Settings

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Michael Cropper

Founder & Managing Director at Contrado Digital Ltd
Michael founded Contrado Digital in 2013. He has experience working with national and multi-national brands in a wide range of industries, helping them achieve awesome results. Michael regularly speaks at local universities and industry events while keeping up with the latest trends in the digital industry.