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Customer Reviews

Post-sale reviews from customers on the products purchased and service received

We work with industry leading customer review providers to enable you gather feedback from customers about the products they purchase and the service they received. Find of what customer like and where improvements are needed. There are many different benefits to using customer review platforms which are outlined below.

Fully Automated Reviews Platform

Using an automated platforms means that customers are automatically emailed and asked to provide feedback once they have received their product. This approach allows you to keep customers engaged with your brand after the point of sale. With customers also able to provide feedback on the service they received, this is a good opportunity to identify areas for improvement.

 

Integrate Reviews on your Website

Gathering customer feedback and reviews for products and your service is great, but what you really want is to be able to showcase to other customers how good the products you are selling actually are. Through simple integration it is possible to display individual reviews alongside products on your website along with aggregated reviews for specific groups of products.

 

Increase Click through Rates from Search Engines

Search Engine Optimisation is designed to increase visibility within the search engines and drive more traffic to your website. One way that product reviews can help with this is to make your listing stand out on the search engine results pages. Below shows how review ratings on your website can lead to star ratings being displayed within the search results on Google;

 

Customer Reviews Organic Listing

 

The same also applies with star ratings being displayed in pay per click advertising campaigns as can be seen below;

 

Customer Reviews Paid Listings

 

Improve Conversion Rates

Clearly displaying feedback and star ratings next to products on your website can directly increase the conversion rates on your website. Customers like to be reassured that they are going to be receiving a high quality product that other people have found useful too.

 

Drive Additional Traffic with Fresh Content

Search engines and users love fresh content on your website, so give it to them in the form of continually updated customer reviews for your products and service. This continually updated unique content can help add an extra dimensions to your product pages and directly increase traffic to those pages from the search engines.

With clear commercial benefits to using customer reviews on your website, it’s clear that this can provide additional value to your business. Get in touch to find out how customer reviews can be integrated on your website to help your business gain valuable insights and increase sales.

 

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